Accessibility

Make It Cute wants every family to be able to shop, play and create with us, including people who use a keyboard, a screen reader, zoom or other assistive technology.

Our goal

We aim to meet the Web Content Accessibility Guidelines (WCAG) 2.1 at level AA across makeitcutekids.com. We test the site against these guidelines and keep working on it as the site changes.

What we have done

• Checked our main pages (home, shop and collection pages, product pages, search, cart and our About page) with automated accessibility testing on desktop and phone screens, and fixed what it found.
• Improved keyboard access to links, buttons and menus, with a clearly visible focus outline, and kept keyboard focus in place when you add something to your cart.
• Raised text and button colours to readable contrast.
• Gave images, icons and buttons text that screen readers can read out, and added labels to our forms.
• Added pause controls to moving content, such as our "As seen on" strip and sale countdown, and reduced motion for visitors who ask their device for less of it.

Known limitations

Some parts of the site come from other companies, such as our product reviews, email and text sign-up forms, chat and checkout. We choose and set them up with care, but we do not control how they are built, and some may not fully meet the guidelines. If one of them gets in your way, let us know and we will help you directly and raise it with the provider.

We are still working through older pages, so you may find something we have missed.

Tell us about a problem

If something on our site is hard to use, or you need information in a different format, email us at hello@makeitcutekids.com. Please tell us the page you were on and what happened. We will get back to you, and we are happy to help you place an order by email in the meantime.